In case you missed it, a month or so ago, Google added voice search capabilities to its free Google Search app for iOS devices. If you haven’t tried this out yet, I highly recommend you do: I find it so useful I’ve given Google Search a spot in my Dock.
What’s so good about Google’s voice search, especially on a device that comes with Siri already? To demonstrate the answer to that question, I made a little video, wherein I used my iPad mini to ask both Siri and Google four questions:
How do you spell exuberant? Who won the Trailblazers basketball game last night? How do you make vanilla ice cream? How high is Mount Kilimanjaro?
First, only Apple knows why they didn’t share iPad mini sales figures, so what follows are just my thoughts. Instead of splitting the mini from the fourth-generation iPad, they reported a combined three million units for the iPad mini and fourth generation iPad. So why didn’t they split it out? At the highest level, I think (again, only my thoughts) it’s as simple as this:
Apple hasn’t ever historically split out products by type within a family. In their annual report, they tell you how many Macs, iPods, iPhone, and iPads were sold, and that’s it. Reporting a combined “total iPads sold” figure is perfectly in line with past behavior.
Beyond that simple explanation though, I believe that reporting a sales mix would be a lose-lose proposition for Apple. By way of example, here are some theoretical press headlines, based on a few mini/full-size iPad sales splits.
mini: 500,000; iPad: 2,500,000
“Apple’s new mini a flop; sells only 500K units”
“Apple’s lost the magic touch post-Jobs; new mini tanks”
“New fourth-generation iPad underwhelms; doesn’t reach 3mil units mark”
mini: 1,500,000; iPad: 1,500,000
“Customers confused by iPad options; pick both equally”
“iPad mini cannibalizes iPad sales”
“Full size iPad sales impacted by release of mini; margins likely to dip”
mini: 2,500,000; iPad: 500,000
“New mini succeeds, at huge cost to full-size iPad”
“Margin impact of iPad mini sales success will harm profitability”
“iPad mini roars to life; is the full-size iPad dead?”
“Full-size iPad on life support after horrid opening weekend”
Clearly there’s some (OK, a ton of) exaggeration in these fake headlines, but the summary level is certainly true:
If iPad mini sales exceeded iPad sales, then that’s a margin hit, and a warning sign on full-size iPad’s future.
If the sales were equally split, that’s still a margin hit, and possibly a sign of customer confusion.
If iPad mini sales were substantially under iPad sales, then the new product’s a flop, and Apple’s lost their touch.
So even ignoring Apple’s track record of reporting sales by family, it seems there’s no upside to splitting the sales figures. Given the lack of a good interpretation for any split, as a shareholder I’m happy they’re reporting a lump sum figure.
Note that this does not make the iPad the equivalent of Amazon’s Kindle: Amazon has never, to my recollection, reported any exact Kindle sales figures.
The following wallpapers are 2048×2048 pixels in size, and designed for use on third-generation iPads (“the new iPad”). Note that the images shown in the image sliders below (hover and click to cycle) are low-quality 256×256 JPEG representations of the actual photos; to get the high-quality images, download the entire bundle [29MB] and install only those you wish to use.
The following wallpapers are 1024×1024 pixels in size, and designed for use on the first and second generation iPads. Note that the images shown in the image sliders below (hover and click to cycle) are low-quality 256×256 JPEG representations of the actual photos; to get the high-quality images, download the entire bundle [9MB] and install only those you wish to use.
If you follow me on Twitter, you’re probably familiar with my iOS5 installation difficulties. Two days into the process, and I’ve still not been able to update either my iPad (first generation) or iPhone 4. This is—by far—the most frustrated I’ve been with any Apple upgrade, ever…and that covers a lot of history!
Simply as a means of venting, and perhaps to save someone else from going through what I’ve gone through (though note that I haven’t yet solved the problem), here’s what I’ve gone through to try to upgrade my iPhone and iPad.
Update: On my 48th attempt, my iPhone 4 successfully updated to iOS5. Now, on to the iPad…
As I’m really enjoying my new 11.6″ MacBook Air, I thought it might be interesting to compare it with some other portables I currently own. Specifically, I wanted to compare the Air to my previous fave ultra-portable Mac (the 12″ PowerBook G4), a Dell Mini 10 running Mac OS X, and my current fave Mac laptop, the high-res anti-glare 15″ MacBook Pro.
What follows isn’t a comprehensive set of benchmarks done under controlled conditions. It’s more of a quick look at performance (and measurements and specifications) across a series of machines, three of which can be considered “ultra portables.”