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Surprising news…

odd headline

"Dave, so how's the new underage drinking campaign been for your business?"
'Well, it's been just amazing, actually. Sales are up over 80% since they kicked off this program, and once my flyers go up in the mall, I expect those figures to increase even more!'

Sure, the story itself is about a program that Oregon liquor stores are implementing to educate parents about the dangers of alcohol in the home...but that headline! Surely someone must have looked at that prior to publication...and yet, they reviewed it then said "Yup, that looks fine--push it to the web!" ??

2 thoughts on “Surprising news…”

  1. This is like how people are always raising money for breast cancer or AIDS. Why someone would pay for the spread of breast cancer or AIDS beats me, but there you go.

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